Visa Partners with Primeclass to Launch Georgia’s First Fast Track Service for Arrivals at Tbilisi International Airport
Tbilisi, August 12, 2025 — Visa, the global leader in digital payments, in partnership with Primeclass Lounge, a TAV Operation Services (TAV OS) brand, is setting a new standard for travel in Georgia by launching the country’s first-ever Fast Track service for arriving passengers at Tbilisi International Airport for Visa premium cardholders.
This new launch builds on the success of Visa Fast Track, operated by Primeclass for departures, introduced in 2024 as Georgia’s first service of its kind. With the addition of Fast Track for arrivals, Visa, in partnership with Primeclass, is now offering a seamless premium experience at every stage of the journey, both entering and leaving the country.
Launching on August 11, Visa Fast Track, operated by Primeclass for arrivals service, allows Visa premium cardholders and Primeclass guests to bypass standard entry control lines via a dedicated express lane and tap-to-enter terminal, ensuring a faster, smoother, and more convenient arrival experience.
Diana Kiguradze, Visa Regional Manager for the Caucasus and Moldova, Sinan Erem, TAV Operation Services COO, and Tea Zakaradze, TAV Tbilisi General Manager, cut the ribbon at the launch ceremony of Georgia’s first Fast Track service and officially marked the start of the Visa–Primeclass collaboration at the Primeclass Lounge in Tbilisi International Airport.
“Visa is proud to launch Georgia’s first Fast Track service for arriving passengers — a new chapter in enhancing travel for our premium cardholders,” said Diana Kiguradze, Visa Regional Manager for the Caucasus and Moldova. “This is another important milestone in our partnership with Primeclass and a continuation of our commitment to delivering innovative, world-class experiences. I’m confident this exclusive service will not only improve the airport journey for our customers but also support the growth of tourism and contribute to Georgia’s economic development.”
“At Primeclass, we are committed to curating seamless and comfortable airport journeys through thoughtful, guest-centric solutions. The extension of our partnership with Visa reflects this vision — introducing Fast Track arrival services at Tbilisi International Airport to enhance the travel experience from the moment guests land. By combining advanced technology with personalized service, we’re broadening access to a smoother entry experience for our guests,” said Sinan Erem, COO TAV Operation Services.
“Considering the dynamics of passenger traffic growth, our primary objective is to ensure that our services remain as flexible, modern, and comfortable as possible. This is yet another new service that delivers a premium-level experience while simultaneously contributing positively to passenger circulation within our airport,” said Tea Zakaradze, General Manager of TAV Georgia, operator of Tbilisi and Batumi Airports.
Visa Cardholders can utilize the Fast Track service based on their card type: Visa Platinum and Visa Platinum Business cardholders can use the service twice a year, while Visa Signature and Visa Signature Business cardholders can use it four times a year, and Visa Infinite cardholders can use it six times a year.
Fast Track service is free for children under 6 years of age if they are accompanied by a Visa Premium cardholder.
About Visa
Visa (NYSE: V) is a world leader in digital payments, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories. Our mission is to connect the world through the most innovative, convenient, reliable and secure payments network, enabling individuals, businesses and economies to thrive. We believe that economies that include everyone everywhere, uplift everyone everywhere and see access as foundational to the future of money movement. Learn more at visa.com.ge.
Media Contacts
Mariam Gvaradze
Press Office of Visa in Georgia
Noblet Media Eastern Partnership
+99555449965
[email protected]
About TAV Operation Services
A subsidiary of TAV Airports, TAV Operation Services is among the world's leading airport hospitality providers, combining deep industry expertise with operational excellence. With over a decade of experience in the travel and aviation sector, the company is a trusted partner to global brands, offering comprehensive lounge management and end-to-end premium airport services.
Operating in 19 countries from Chile to Japan, including the USA, Europe, Türkiye, and Central Asia -TAV Operation Services delivers a diverse portfolio of premium end-to-end travel and loyalty solutions through its flagship brands: Primeclass, Extime Lounge, HelloSky, TAV Passport and LoungeMe.
The company has built strong partnerships with leading airlines, financial institutions, and airport operators, delivering over 100 guest-centric services — from lounge management to meet & greet, fast track, porter, and airport transfers — across a network of 400 lounges worldwide.
With a clear focus on service excellence, sustainability, and digital innovation, TAV Operation Services continues to redefine the airport experience -making travel more seamless, connected, and memorable for today’s modern traveller.
For more information
Sophio Makatsaria
TAV Georgia, PR Chief
[email protected]